Research Guide for Marketing
Dictionaries, Encyclopedias, Handbooks, etc.
| Ref. AS22 .E5 2007 | Encyclopedia of Associations |
| Ref. HF1001 .E466 2001 | Encyclopedia of Business and Finance |
| Ref. JA51 .S7 2004 | Statesman's Yearbook |
Statistical Sources
| Ref. HD8051 .H36 2001 | Handbook of U.S. Labor Statistics 2000: Employment, Earnings, Prices, Productivity and other Data. |
For additional print sources, search the
St. Joseph's College Libraries Catalog
Sources for Marketing Articles
The following databases may be useful for this subject area. To use the following databases on campus, click on the Journal Articles / Database link.
| ABI Inform (Proquest) | Barron's (Proquest) | Business and Company Resource (Gale) |
| Business Source Elite (EBSCO) | CountryWatch | Hoover's |
| Regional Business News (EBSCO) | Wall Street Journal |
Marketing Related Websites
| Ad*Access |
Advertisements located in U.S. newspapers and magazines
1911 to 1955. http://scriptorium.lib.duke.edu/adaccess |
| CEO
Express |
Comprehensive site of business news, stock quotes, company
research tools, etc. http://www.ceoexpress.com/default.asp |
| Emergence
of Advertising in America: 1850-1920 |
http://scriptorium.lib.duke.edu/eaa |
| Findlaw |
Comprehensive law resource; covers statutes and laws,
case law, legal news and international law http://www.findlaw.com/ |
| GlobalEdge |
A wealth of business, cultural and statistical information
put out by the Center for International Business at Michigan State
University http://globaledge.msu.edu/ibrd/ibrd.asp |
| Medicine
and Madison Avenue |
Health-related advertisements from 1910 to 1950 http://scriptorium.lib.duke.edu/mma |
| Statistical
Abstracts of the United States |
Online version of the Statistical Abstracts back to
1875 http://www.census.gov/prod/www/abs/statab.html |
| Wall
Street Executive |
Comprehensive list of business research tools. http://executivelibrary.com/Research.asp |
Check Selected Websites page for additional subject specific websites
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